The campaign, which is part of series of road safety programmes to address the challenge of road accidents will witness a week-long activation events in the state lined up for Eket, Uyo and Ikot Ekpene.
The year-long campaign, which was formally launched in Abuja in June 2013 by the Corps Marshall and Chief Executive of FRSC, Osita Chidoka, focuses on three critical areas: seat belt usage, speed reduction and use of phone while driving.
Inaugurating the the Akwa Ibom State awareness campaign in Eket, the Manager, Logistics, Mobil Producing Nigeria, Capt. Femi Olaiya, said that ExxonMobil was partnering FRSC on the campaign to promote attitudinal change among road users in Nigeria in order to reduce road accidents.
According to him “the national road safety initiative reflects the level of priority which ExxonMobil accords safety in all its locations of operation in Nigeria. This campaign demonstrates our commitment to safety and support for Nigeria’s aspiration for accident-free roads”.
Olaiya advised drivers to ensure that they use their seat belts, avoid over speeding and use of mobile phones while driving in order to protect themselves, their passengers and other road users from avoidable road hazards.
Also speaking, Deputy Corps Marshall, FRSC, Mr. Yomi Olukoju, said road crashes had been a source of concern not only to the people of Nigeria but also to most developing countries and in the next few years, road crashes might be the third highest killer of mankind.
Olukoju, while narrating various chilling stories of how road accidents affected his loved ones, said road crashes did not just happen but were caused and therefore preventable.
According to him, “this campaign is a national reawakening to address the challenge of poor attitude to road use in Nigeria which has resulted in several avoidable accidents”.
He commended the partnership between FRSC and corporate bodies particularly ExxonMobil, which he said had shown commitment to issues of road safety and security of human life in work places.
In his comment, the Unit Coordinator of FRSC, Eket, Mr. Effiok Udouwem, attributed a whopping 85per cent of causes of road accident to human factor while environmental and mechanical factors contributed 5per cent and 10 per cent respectively to road accident statistics.
He commended the unique collaboration between the FRSC and the private sector saying the partnership would go a long way to ensuring attitudinal change and reduction of carnage on Nigerian roads.
– Okon Bassey, This Day